Funding Proposal for

Agriculture in Sri Lanka

Service Name:Fishery Information Through Satellites



Submitted by 

Submitter Information (name, contact info, etc)


Date Generated by SPACE Tool = 4/12/2018 8:16 PM

Date Modified by the Customer =




How to Use This Document 

This computer generated funding proposal can be quickly and easily refined for management approval and financial support from donors. All computer generated information is based on a user interview with a powerful computer aided tool called SPACE (Strategic Planning, Architectures, Controls and Education). Different information is generated by different interviews. 

This proposal contains 70-80% of the content needed in a typical funding proposal. You can translate this proposal into a very powerful and highly customized final proposal in 1-2 days by using the following approach:

  1. Please read through the document to understand the main contents (Appendix A) and additional information for other possible stakeholders (Annex B).
  2. Please fill in the required information in red (e.g., team members)
  3. Edit and extend/modify the information produced to best fit your needs
  4. Please pay special attention to the executive summary, vision statement, and concluding para to best present your needs
  5. Please read through the document, end-to-end before submitting

Executive Summary

This funding proposal concentrates on Agriculture(Service Name:Fishery Information Through Satellites-Basic) for Sri Lanka. The proposal gives background information about the region/country and contains extensive Self Assessment Cost Benefit Analysis, SWOT Analysis, and extensive information on policies, management considerations, integration guidelines as well as technical specifications. The proposal also shows a working prototype of the proposed system and points to additional information that may be of value to other stakeholders.


Annex A: The Main Proposal

Annex B: Additional Information

Annex A:  The Main Proposal

The report contains a mixture of generic and customized information. Specifically:

  • Generic information (common best practices, e.g., security) that enforces common standards and practices. It is represented with Blue Heading Bars.
  • Service specific (e.g., healthcare versus education) information to address the unique problems for the type of service. It is represented with Marooned Heading Bars.
  • Situation specific (wireless versus wired, large versus small system) based on interviews. It is also represented with Marooned Heading Bars because many service and situation specific information items are intermixed.
  • Leadership Team is represented with Green Heading Bars.


Proposed Idea


Information and communication technology is being used heavily in many countries for predictions of potential fishing zones and weather conditions on the sea which are based on the data obtained through satellite technology. Correct pinpointing of fishing zones yields of fishing harvest at much less cost and effort. A web based mobile app, shown in Figure1, can provide the following information to the fishermen:
  • Predictions of potential fishing zones
  • Sea surface temperature
  • Speed and direction of sea currents
  • Speed and direction of wind
  • Warning of severe weather conditions (ex. Tsunami and Cyclones)

Potential fishing zones can be predicted based on the data of sea conditions which are obtained through satellite technology and weather information can be updated in the system by automated extracts from weather channels

Conceptual View of FIS

                                   Figure 1: Fisheries Information System



Region/Country Specific Information and Background Information


Regional and country specific factors significantly impact the way ICT solutions are designed, developed, delivered and management. For example, healthcare in Belgium is delivered very differently as compared to Southern Sudan. A few of the vital statistics about the region/country are given here for a better understanding of the customer environment.


Economic Indicators
e-Government Readiness Index (UNPAN)0.4357
Networked Readiness Index (WEF)3.65
Population (2008) millions (wef)20.06
GDP (Billion USD) (2008) (wef)32.35
GDP per Capita(USD) (2008) (wef)1627
Income Group (wef)
Rank within the IncomeGroup (wef)

For further details, please explore following links:

Economic Indicators - UN Data

ICT Status Indicators
Landline Phone Connections per 100 citizens17.18
Cellular Subscriptions per 100 citizens55.24
Internet Users per 100 citizens5.8
Broadband Users per 100 citizens0.51
Reliance on WebeGov/eBusiness 1.0: G2G and B2B Services
Mobility RelianceNext Generation Mobility
Miscellaneous Data
Desired use in ServicesFew Services
Time HorizonOne year

SectorsOwned by GovernmentRegulated by GovernmentMode of Operation
Internal AffairsYesYesCentralized
Law Enforcement and Public SafetyYesYesCentralized
Economic DevelopmentNoYesCentralized
ICT Infrastructure ServicesNoYesCentralized
Public Welfare ServicesNoYesCentralized
Administrative ServicesNoYesCentralized
Environmental ServicesNoYesCentralized
Retail ServicesNoYesCentralized



Illustrative Case Studies and Examples


Relevant Case Studies:

  • Big data and fisheries management: Using satellites to track fishing activity
    Global Fishing Watch uses Automatic Identification System (AIS) data – a system originally developed to prevent collisions at sea. Boats use AIS to broadcast information about who they are and what they're doing; the messages can include information about the name of the ship, identification numbers

  • Industrial Fishing Occupies a Third of the Planet
    And that information would have shown only pieces of the puzzle. To circumvent this obstacle, Mayorga and a team of researchers took a step back—way back—and tracked marine vessels from space, using satellites to learn where industrial fishing vessels fished and when. They found the footprint left by ...

  • Some operational uses of satellite remote sensing and marine GIS for sustainable fisheries and aquaculture
    The first describes the use of satellite-based vessel monitoring systems (VMS) and SRS data in a skipjack tuna (Katsuwonus pelamis) fishery, including a simple algorithm for determining fishing activity from vessel speed. The second case study illustrates the application of remotely sensed information

  • Satellite Technologies Aiding Fisheries - Earthzine
    Many countries already have begun using these new technologies to monitor fisheries and other aquaculture. For example, Ecuador uses information gathered from the Landsat 7 satellite to put together the Epidemic Alert and Aquaculture Management System for Shrimp Farming (SAEMA), which aims to ...

  • Fisheries and Satellite Data - Pacific Fisheries Environmental Laboratory
    Habitat Classification. The use of environmental satellite data such as sea-surface height (SSH), sea-surface temperature (SST) and surface chlorophyll, in conjunction with satellite telemetry information provides critical insight into classifying the oceanographic habitats utilized by species of interest to better understand their ...


Strategic Analysis and Policies/Procedures


We have conducted strategic analysis of the proposed system by using the following Best Practices:

4.1 Self Assessment

Business Strategy Assessment
Goal of subject ICT serviceMaintain Existing Users
Source of FundingCurrent Business Budget
Alignment of Service with Business StrategyDirectly (primary value)
GovernanceAccountability. Equity. Participation. Rule of Law. Transparency. Pluralism.
ParametersPresent Mode of OperationFuture Mode of Operation
Service AvailabilityAvailable to 60% of the populationAvailable to 80% of the population
Service QualityMostly good, occasionally badGood almost all the time
Provider Service ManagementDefined ProcessesManaged and Measurable
Business Strategy for the Service Action plan has been developedBudget Created
Legal, Technical and Human InfrastructureEnabling Technology availableTrained Staff has been assigned
Overall Management, Technical and Human Infrastructure of Small to Medium BusinessesEnabling technology availableTrained Staff assigned
Ability to Detect problems--
Ability to Adjust quickly--
Ability to Learn for future improvements--

4.2 Cost and Benefit Analysis:


Note: Based on the previous input, System has made some automated assumptions here



Revenues generated High
Economic development High
Poverty reduction Medium
Improved public service None
Social benefits High
Improvements in participation None
Improvements in transparency None
Improvements in accountability None
Improvements in democratization None
Cost of implementation Low
Time needed to implement Low
Legal and political issues to be resolved None
Cultural mismatch None


Must be Done Immediately


4.3 Strength, Weakness, Opportunities and Threat Analysis:




Advantages (proposition, Capabilities, Competitive)None
Financial reserves, likely returnsNone
Innovative aspectsNone
Price, value, qualityNone
Cultural, attitudinal, behaviouralNone
Management cover, successionNone
Disadvantages (proposition, Capabilities, Competitive)None
Own known vulnerabilitiesNone
Cash-flow, start-up cash-drainNone
Continuity, supply chain robustnessNone
Effects on core activities, distractionNone
Morale, commitment, leadershipNone



Market creation and developmentNone
Industry or lifestyle trendsNone
Global influencesNone
Business and product developmentNone
Information and researchNone
Volumes, production, economiesNone
Effects (Political, Legislative, Environmental)None
Market demandNone
Sustaining internal capabilitiesNone
Obstacles facedNone


Worth Pursuing

4.4 Competitive Forces Analysis (Porters Model)


4.5 Policies and Procedures Needed




General Suggestions

Selected Samples from Vendor Publications

Scholarly Resources on Policies (Sample)

  • Harvard JFK School of Government
  • University of Michigan Gerald R. Ford School of Public Policy
  • Carnegie Mellon Heinz School of Public Policy:
  • Journal of Policy Analysis and Management (JPAM)
  • American Review of Public Administration (ARPA)
  • Journal of Public Policy (JPP)
  • Public Administration Review (PAR)
  • Policy Studies Journal (PSJ)
Due to Centralized strategy selected, it is easy to implement uniform policies

Suggested Policies and Procedures for Success

Readiness Suggestions:

  • Establish guidelines for staff training
  • Provide access to training resources
  • Commit to high quality, on-line service
  • Develop suitable partnerships :
  • Improve availability of new telecom lines
  • Give high priority to ICT
  • Emphasize importance of ICT to the enterprise

Legal, Policy and Regulatory Suggestions

  • Effective law-making bodies are needed
  • Establish laws relating to ICT and provide judicial independence
  • Provide Intellectual property protection
  • Efficiency of legal framework in settling disputes is important
  • Reduce no. of procedures to enforce a contract
  • Reduce time to enforce a contract
  • Establish appropriate regulatory framework
  • Develop and enforce security and privacy policies,
  • Engage citizens and businesses
  • Develop governance procedures
  • Treat information as an asset
  • Develop standards and review processes
  • Align technology solutions to enterprise goals
  • Identify leaders and champions

Information Policy

  • Overall: Completely specify the rules, procedures, roles for sharing, managing, and standardizing data. For example, what employees are responsible for updating sensitive employee information.
  • Data administration: Make someone responsible for specific policies and procedures to manage data.
  • Data governance: Specify policies and processes for managing availability, usability, integrity, and security of enterprise data, especially as it relates to government regulations
  • Database administration: Make someone responsible for defining, organizing, implementing, maintaining database; performed by database design and management group

Ensuring Information Quality

  • Make sure that the critical databases are accurate and complete. More than 25% of critical data in Fortune 1000 company databases are inaccurate or incomplete
  • Provide better input checks for critical data before it is stored in databases (most data quality problems stem from faulty input)
  • Before new database is operational: a) identify and correct faulty data, and b) establish better routines for editing data once database in operation

Procedures and Processes Suggestions

  • Adopt an Open Data policy for informational services so that the public can look at the information and suggest corrections and improvements
  • Establish procurement procedures
  • Assure public value of the procured systems
  • Specify data capture, management, and use procedures

Technology Suggestions

  • Provide appropriate access to computer equipment
  • Provide access to broadband
  • Provide access to the Internet
  • Establish system management practices
  • Present integrated systems and data
  • Provide reliable telecommunications and ICT resources

Business Processes:

 Fishery Information Through Satellites


Management Considerations


Business Continuity Planning Checklist

GOAL 1- Establish a good foundation

  Action Plan Steps Status
  Identify a coordinator and/or team with defined roles N/A
  Conduct a business process and services inventory to understand which processes are mission-critical . N/A
  Determine acceptable levels of service during the recovery N/A
  Identify essential employees and other critical inputs (sub-contractors, services, logistics, etc.) N/A
  Conduct a technology asset inventory to determine and document the mission-critical technology components N/A
  Understand the rules or regulations governing your business operations. N/A
  Identify a budget: Quantify the potential costs of downtime or total business failure. N/A

Knowledgeable individuals from Business Department
  BCP Manager Name
  BCP Manager Email

Alternate Manager Name


Alternate Manager Email

  Senior management team
  HR & legal team
  Public relations team
  IT team

GOAL 2—Develop a thorough plan

    Perform inventory on company’s hard and soft assets
  Add Inventory Document Link (Hard Assets)
  Add Inventory Document Link (Soft Assets Data etc)

    Backup Site Information
  Other Information
  Others Business Functions , Process

    Structured walk-through
  Date : Apr-12-2018
  Department / Business Unit
  Checklist Test Report

GOAL 3—Maintain the plan diligently
    Maintaining plan
  Next Update Plan Date : Apr-12-2018
  Policies & Procedures

    BCP awareness training

  Date : Apr-12-2018
  Department / Business Unit

    Comparing BCP Test
  (Last and Current test , missing item, enhancing features etc)



Technical Specifications



  Strategy Buy
Client/Server App
Client Side: client on very small devices (sensors, RFIDs, wrist watches, etc)
Server Side: Web Portal with Semantic Web (e.g., RDF, OWL), multimedia, XML and Social Network features
Positional features could be added

IoT applications could be added

  For Centralized
It maximizes use of common resources.   
It makes standardization easier.  
It is easier to monitor and control.
  COTS None Chosen


  Computing Load Low
MOSS 2007 [4GB RAM, 90GB Hard Disk] 
 HP c7000 Blade server 
 HP Modular SAN Array 1000

Standard middleware (e.g., RPC, RDA, MOM)
Web services and Enterprise Service Bus(ERM) for slow networks, not feasible

Sophisticated wireless gateways

Middleware for IoT/RFID should be considered


Broadband extranet with VPN and redundancy support is required

Wireless networks (3G cellular, wifi)
GPS support
Wireless sensor networks sand Mobile Adhoc Networks (MANETs)

For IoT/RFID, wireless sensor networks such as Bluetooth, Zigbee or others should be considered


ID, Password based security
secure XML
Web Service security
 SAML(security assertion markup language)

Wireless security
Mobile application security
Wireless security for LBS
Sensor networks and MANET Security

For IoT/RFID, security features appropriate wireless sensor networks should be considered

For Decentralized: Harder to secure and recover

Special considerations:

a portal that can handle all business processes within this Service

For IoT/RFID, specialized management and governance procedures should be considered

Architectural Consideration:

a portal that can handle all business processes within this Service

For IoT/RFID, specialized management and governance procedures should be considered



General Integration Issues


This architecture document uses a service oriented architecture (SOA) based on components that provide these services. The components consist of the following (see the diagram)

  • BCs (Business Components) that imbed the business logic of the application and provide business services. At present, we are assuming one BC per application (you can modify it, if you wish)
  • FICs (Front-end Integration Components), also known as user integration components, that allow different types of user devices (e.g., mobile, handheld) to invoke the BCs.
  • BICs (Back-end Integration Components) that BCs to interact with different back-end and external applications.

Overall Integration Strategy Using SOA

SOA is especially suited for integration of diverse enterprise applications that include data warehouses and migration of applications. In particular, an SOA ESB (Enterprise Service Bus) provides a collection of technologies (middleware such as Web Services, adapters/gateways for protocol conversion, data transformers, transaction managers, and work/process flow systems) that allow diverse applications to talk to each other. For example, an ESB platform can allow new EB applications written for Web users to seamlessly communicate with back-end mainframe-based ERP systems, data warehouses and databases. At their best, ESB platforms hide all the complexity needed to enable interactions between applications that were developed at different times by using different middleware technologies. Thus ESB platform is not a new technology rather, it is a combination of well-known technologies that can integrate multiple applications. All applications (business components) provide services that are invoked through well defined interfaces

  1. Adapters are used for message and protocol translations. A Hub provides communications services between various service providers and consumers.
  2. An ESB may consist of one or more hubs.
  3. An ESB also provides Directory, Security & Administrative Services.


    ESB platforms are sophisticated mediators that provide an application bus for rapid and flexible integration of a very wide range of applications that may span technology vintages (past, present and future) as well as organizational boundaries (inter and intra organizational boundaries) ESB platforms are an outgrowth of earlier mediators such as application gateways and object wrappers and are intended to insulate the business from changes in the applications and business needs and help with combining systems from acquired companies ESB platforms may use different types of middleware technologies (e.g., CORBA, Message Queuing, etc). However Web Services are the most recent technologies of ESBs. ESBs may also exist as EAI (enterprise application integration) platforms or message brokers. An ESB can be configured to support a variety of hubs such as the following (see figure):


  4. An EAI (enterprise application integration) hub to integrate applications in place.
  5. A data warehouse hub to support business intelligence and decision support applications.
  6. A migration hub to serve as a migration gateway for gradually transitioning applications to SOA.
  7. Remote hosting hub to handle remote hosting traffic for ASPs (application service providers).
The following diagram shows a physical view of SOA architecture that can be customized for this particular problem




Leadership Team


  • Customer Point of Contact
  • Background of leader(s)
  • Key consultants and other talent available

Annex B:  Additional Information

  • Exhibit1: Additional Information for Deployment and Management

  • Exhibit2: Sample Working Prototype to Illustrate the Main Idea  

The BIC Circle shown in Exhibit1 is the main source of all information shown in Exhibit1 and Exhibit2.

Please Click Here. to view and explore all additional information needed to support this Funding Proposal.

Exhibit 1: Outputs Produced by SPACE

 SPACE generates the following outputs, displayed as a Business Intelligence Circle (BIC), for a selected service (e.g., telemedicine) in a regional (e.g., Nepal):

  • Executive Summary (shown in the middle) that can be used to give a high level overview of the entire project
  • Strategic Planning Report that shows the overall vision and architecture with business/technical justification
  • Requirements documents for system development
  • Business plans that can be used to obtaining funding
  • Standardized RFPs (Requests for Proposals) that can be used to attract vendors for bidding
  • Project management, policies and procedures, disaster recovery and needed governance guidelines
  • Education, training and public awareness campaigns needed for success
  • Enterprise architecture (EA) views for overall governance
  • Suggested standards and best practices

Overview of the BIC outputs: 5 Minute Video Clip (,


Exhibit2 : Sample Portal Produced by SPACE

 SPACE generates a sample portal, displayed below, with the basic information, tools and administrative capabilities that are automatically included in this portal.

 This sample portal can serve as a very nice proof of concept demonstration for the management and end users

 It can also be easily extended into a production level system by using the administrative capabilities of adding new pages and tools.

Overview of the Sample Portal: 5 Minute Video Clip (